> Source: https://www.k-stra.com/docs/build-a-report/
> Updated: 2026-11-03

User guides · Build a report

# How do I build and send a report in K-Stra?

A report is a document built from analyses you already ran: A4 pages or a 16:9 presentation, exported, shared by link or sent on a schedule.

In short

Open “Reports” and click “New report”. Start blank, from a style, from a model such as Location Report or Site Comparison, or with “Generate with AI”, then drag tables and charts from your analyses onto the pages. Building and exporting to PDF, Excel, PowerPoint or HTML is free.

[Open the app](https://www.k-stra.com/a/?src=docs-build-a-report)

-   [Getting started](https://www.k-stra.com/docs/getting-started/)
-   [Run an analysis](https://www.k-stra.com/docs/run-an-analysis/)
-   [Traffic & Footfall](https://www.k-stra.com/docs/traffic-and-footfall/)
-   [Import your data](https://www.k-stra.com/docs/import-your-data/)
-   [Geocode and fix addresses](https://www.k-stra.com/docs/geocode-and-fix-addresses/)
-   Build a report
-   [Share and invite](https://www.k-stra.com/docs/share-and-invite/)
-   [Credits and billing](https://www.k-stra.com/docs/credits-and-billing/)
-   [Limits and quotas](https://www.k-stra.com/docs/limits-and-quotas/)
-   [Account and privacy](https://www.k-stra.com/docs/account-and-privacy/)

Step by step

## How do I create a report?

*[Image: The K-Stra Reports panel with a saved 21-page Property Report, its schedule line “Not scheduled · Schedule this report”, the cover thumbnail and the Open report button.]*

In the app

Reports panelEach report shows its pages, its schedule and the analysis it comes from.

Reports live in their own panel, opened from the left bar. Building a report is free: credits are spent only when a model is filled with new analyses or when the AI writes.

1.  ### Start a report

    Open “Reports”, click “New report” and choose Blank, a style, a model, one of “Your templates” or “Generate with AI”.

2.  ### Choose the format

    A4 in portrait or landscape, with narrow, normal or wide margins, or Presentation (16:9).

3.  ### Add content

    Drag a table, a chart or a whole tab from an analysis onto a page, or click its handle; add text, images and AI commentary where you need it.

4.  ### Export or share

    Export to PDF, Excel, PowerPoint or HTML, or share a link; schedule it to be sent by email if it should go out regularly.


Models

## What do the report models contain, and what do they cost?

The models are “Location Report · Basic”, “Location Report · Pro”, “Site Comparison” and “Property Report”. Filling one runs the analyses it needs and shows the total first; a Site Comparison report costs 26 credits per site: 20 for the comparison and 6 for the People & Economy profile of each site’s catchment, plus 2 once for the takeaway lines written by AI.

The AI can write a first draft of up to 6 pages (10 credits per draft), rewrite or translate a block (1 credit per block) and add conclusions (2 credits per report). A draft that fails is not charged, and it opens next to your version so you choose what to keep.

Data

## Do report figures stay frozen or update?

“Snapshot”, the default, freezes the figures: free, and the report never changes. “Dynamic” runs the analyses again when you download the report after 7 days and at each scheduled issue, so it spends credits.

Switching between the two is free. A Dynamic report with old data asks whether to “Refresh, then export” or “Export with the data I have”.

Sending

## How do I share or schedule a report?

A share link can be for you, your team, people in your organisation, specific people by email, or anyone with the link for 7 days, 30 days or never. Outside your team, figures are frozen at the date you share, and items built on your own datasets are left out.

A schedule sends the report weekly, monthly or quarterly at a day, time and time zone you choose, to up to 50 recipients, with attachments up to 10 MB. If the balance is too low an issue is skipped, and after 2 skips in a row the schedule pauses; “Send a test now” sends it to you only.

FAQ

## What else do people ask about building a report?

### Is exporting a report free?

Yes. PDF, Excel, PowerPoint and HTML exports never cost credits; only a Dynamic report that refreshes its analyses does.

### How long can a report be?

Up to 200 pages, with up to 120 elements per page and images up to 10 MB.

### Can two people edit the same report?

Yes. Each page shows who is editing it, and “Version history” keeps snapshots you can restore for free.

Related pages

-   [All user guides](https://www.k-stra.com/docs/)
-   [AI Reports](https://www.k-stra.com/product/ai-reports/)
-   [Share and invite](https://www.k-stra.com/docs/share-and-invite/)
-   [Retail site selection](https://www.k-stra.com/solutions/retail-site-selection/)
-   [Credit tariffs](https://www.k-stra.com/pricing/how-credits-work/)

Try it

## Open K-Stra and try it yourself.

The map, address search and area dashboards work without an account; a free account adds credits for your first analyses.

[Open the app — free to explore](https://www.k-stra.com/a/?src=docs-build-a-report)

Browsing areas and their dashboards is free; you pay only for the analyses you run
